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Tuesday, March 27, 2012

Campaigner Email Marketing Review


The Bottom Line
A well priced and even better equipped online tool to regularly and effectively reach clients and prospects. Detailed reporting makes it easy to measure effectiveness. More than 500 email templates makes it easy to get started - and without needing much technical ability.
Pros
  • Clean site layout is a pleasure to use.
  • Campaigner offers twice the number of contacts on the basic package - at 1000.
  • Lowest price option starting at just $10 per month.
Cons
  • The signup boxes are extremely simple and require significant time to look nice.
  • Its image storage space of 10mb is a little low.
Description
  • Campaigner is a solid choice for a low cost email marketing service.
  • Offers a large set of templates (500+) and designs ready for your data.
  • Detailed reporting and online training make the service easy to use and measure ROI.
Guide Review - Campaigner Email Marketing Review
In testing the application, I didn't expect very much. Email service providers are very common and there isn't that much to differentiate them.
Campaigner has all the standard features. But the feature that was fairly unique is their usability. Everything, including reporting, loads fast. Really fast. The different site sections are logically laid out and even though it was the first time I used the site, I didn't get lost or frustrated - not even once. The layouts are clean and the reporting doesn't need a statistics degree to be interpreted.
With more than 500 templates, its easy to find a great design. They templates are divided into numerous categories, based on industry and sub-industry.
With the cost being taken into account, I feel that this is one of the best options available for an email marketing service. If you need other services such as surveys, direct mail, or dynamic auto-responders you should check out the other options. But for a solid email marketing service, then Campaigner is a great choice.

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